/**
 * EMA Audiences — front-end styles.
 * Matches .for-who from services.html.
 */
.ema-for-who{
    padding: 100px 32px;
    background: #F5EFD9;
    position: relative;
}
.ema-for-who-head{
    max-width: 1280px;
    margin: 0 auto 56px;
    text-align: left;
}
.ema-for-who-head .eyebrow{
    display: inline-flex;
    align-items: center;
    gap: 14px;
    font-family: 'Oswald', 'Arial Narrow', sans-serif;
    font-size: 13px;
    font-weight: 600;
    letter-spacing: .28em;
    text-transform: uppercase;
    color: #A01428;
    margin-bottom: 20px;
}
.ema-for-who-head .eyebrow::before{
    content: "";
    width: 32px;
    height: 2px;
    background: #A01428;
}
.ema-for-who-head h2{
    font-family: 'Oswald', 'Arial Narrow', sans-serif;
    font-weight: 700;
    font-size: clamp(40px, 4.5vw, 64px);
    line-height: .98;
    letter-spacing: -0.02em;
    text-transform: uppercase;
    color: #12110F;
    max-width: 780px;
    margin: 0;
}
.ema-for-who-head h2 em{
    font-style: normal;
    color: #A01428;
}
.ema-audiences-grid{
    max-width: 1280px;
    margin: 0 auto;
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 18px;
}
.ema-audience{
    padding: 32px 28px;
    background: #EDE5C5;
    border: 2px solid #12110F;
    transition: transform .3s, background .25s;
    cursor: pointer;
}
.ema-audience:hover{
    transform: translateY(-4px);
    background: #FFF8E0;
}
.ema-audience .tag{
    display: inline-block;
    background: #A01428;
    color: #F5EFD9;
    padding: 4px 10px;
    font-family: 'Oswald', 'Arial Narrow', sans-serif;
    font-size: 10px;
    font-weight: 700;
    letter-spacing: .18em;
    text-transform: uppercase;
    margin-bottom: 18px;
}
.ema-audience h3{
    font-family: 'Oswald', 'Arial Narrow', sans-serif;
    font-weight: 700;
    font-size: 26px;
    line-height: 1.05;
    letter-spacing: -0.005em;
    text-transform: uppercase;
    color: #12110F;
    margin: 0 0 10px;
}
.ema-audience p{
    /* Explicit font-family per request — source HTML has no font-family on this <p>. */
    font-family: 'Oswald', 'Arial Narrow', sans-serif;
    font-size: 14px;
    line-height: 1.55;
    color: rgba(18,17,15,.72);
    margin: 0;
}

@media (max-width: 1100px){
    .ema-audiences-grid{ grid-template-columns: 1fr; gap: 16px; }
}
@media (max-width: 780px){
    .ema-for-who{ padding: 60px 16px; }
    .ema-for-who-head h2{ font-size: 36px; }
    .ema-audience{ padding: 24px 22px; }
    .ema-audience h3{ font-size: 22px; }
}